Really, could a single and video featuring Jay-Z, Rihanna, and Kanye West be anything but a spectacle? Probably not. From the upcoming Blueprint 3, the video for "Run This Town" is drenched in bombastic urgency. Everything is dark and decadent, from the stone ruins to the studded leather. It feels as though the chorus will culminate in some kind of violent uprising, helmed by the trio and their band of hard bodies in post-apocalyptic couture. There are shortcomings -- it feels long and conceptually tired and it's a little jarring to listen to Kanye spit about gifting luxury vehicles amid a grimy mob of survivors (or something), but it looks great regardless.
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