Saturday June 06

First Spin

Jay-Z's 'Death Of Auto-Tune' Is A Couple Years Too Late

 

He isn't saying anything new. Initially I was all ready to jump on board with Jay-Z and his wacky "Death Of Auto-Tune" idea, but after actually hearing the track, in which he bemoans not only the use of "T-Paining it" but tight jeans and bright colors on a track co-produced by Kanye West, I can't help but wonder if this approach isn't just a little passive-aggressive. Here you have a man that has no doubt benefited financially from many of his friends going the Auto-Tune route, and he opts to "kill" it on a song instead of just, I dunno, not using it or even referring to it at all


This is a gimmick. Just like "Hip Hop is Dead." People have been over Auto-Tune for a while now, but I suppose if Jay-Z gets other rap artists to stop using it, he can just sit back and take credit for starting a movement or saving Hip-Hop or whatever. I beseech anyone reading this not to fall for that shit.

The execution of the song itself is fresh and Jegro is in fine form. But the title, the concept, some of the lyrics, and his transparent intentions are insulting. How about starting a real movement with a song called "Death of Re-used Biggie Lyrics"?

Jay-Z: "D.O.A. (Death Of Auto-Tune)"

Comments

And I like Quiban's answer he knows what he's talking about

Jay-Z is in no position to tell Kanye or any other recording artist how to produe their music and what not to do, he can simply make his own music. He apparently has a problem with auto-tune and he jus adressed it. Jay-Z is pretty brilliant, I love him, and he doesn't need any of ya'll approval cause he apparently is getting buy just fine without it.

Like it too

BTW, he doesn't have a problem with auto-tune when the main offenders (i.e. his good friends) Lil Wayne, T-Pain and Kanye use it. Funny that.

http://www.hiphopdx.com/index/news/id.9264/title.jay-z-discusses-death-of-auto-tune-blueprint-3

There's actually nothing I don't like about this. I like Jay-Z. I like the song. And I like the theme - even if it is gimmicky.

The bottomline is I appreciate it being said by someone who is relevant (not a music fan who remixed old songs with auto-tune that no one is checking for) and can actually make something dope come out of it, JUST LIKE Hip-Hop is Dead did.

The problem is, however, that Jay-Z doesn't have that kind of pull anymore. Right now it's about Lil Wayne and his cancer-curing rhymes. When Weezy declares that auto-tune is dead, then it will be. No one wants to be Jay anymore, that was 10 years ago. Everyone wants to be Weezy now.

And maybe he's bemoaning tight jeans and bright colors BECAUSE Kanye was in the freakin' studio with him. I hope Kanye gets the message - Jay was talking about you homie!

How about starting a real movement with a song called "Death of Re-used Biggie Lyrics"?

*hi-fives*

@ Aida, can't be her; she is neither blonde (lacefronts from the wig crypt) nor does she have a fat ass (butt pads/curvy enhancements). LOL

"People have been over auto-tune for a while now, but I suppose if Jay-Z gets other rap artists to stop using it, he can just sit back and take credit for starting a movement or saving Hip-Hop or whatever."-->Yes!

I've been reading tweets from people saying that the 'take a blonde with a fat ass who can sing a song(something like that" is a reference to Beyoncé? Say it isnt so.

Auto tune and terrorist go hand in hand, both should be destroyed as fast as humanly possible. Anyone using auto tune should be sent to Guantanamo Bay:)










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