A Step in the Right Direction

bet_logo_000.jpgWe are proud to announce that will join the BET Network's stable of blogs in the coming weeks. This partnership will coincide with Soulbounce's new blog design and finally provide the team of editors with monetization opportunities.

During it's short time online, Soulbounce has been a vocal critic of Black Entertainment Television. This was taken into consideration during negotiations. Although past blogs criticizing BET will remain, we will now move forward in unity and positivity instead of the overly-critical and devisive nature of previous blogs.

The new Soulbounce will continue to provide updates on a range of artists, but will include more mainstream R&B acts such as Chris Brown, Rihanna and Keyshia Cole. As of next week, we will be ceasing any and all Hip Hop coverage, from the underground to the mainstream. Making Soulbounce all about "Soul" music was a primary focus in this acquisition.

The editors of Soulbounce (nOvamatic, Butta, Lil Mama and Harlem) will be provided direct access to popular BET events, such as Spring Bling and Rip the Runway. Opportunites for the editors to crossover into other BET televised programs will be explored in the very near future.

BET is excited to take on a quality blog like Soulbounce. It has always been our intent to expand the discourse and this is the perfect way to begin our path towards more substantive content. The change (including the new URL) will be gradual and organic, so as not to alarm the site's dedicated visitors. We sincerely hope you embrace this partnership and look at this as a step in the right direction.


Thank You.

BET Interactive Admin

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14 Responses

  1. HAHAHAHA, good one.

  2. Uhh, right. This is the part where you guys jump out and say "APRIL FOOLS!" 😉

  3. awesome joke!

  4. You guys had me going for a minute! LOL

  5. My heart sunk a little until I remebered this is fool's day.

  6. We're smarter than the kids over at Oh Hell Nawl.

  7. Ha! You had me up until the 4th paragraph!

  8. Y'all ain't right. You had me writing a painstakingly diplomatic entry about Soulbounce going mainstream for a minute there, before the lightbulb went off...
    I feel very slow today.
    Viacom is the devil. You had a sistah worried.
    Would love to see the Mainstream recognize you though, as long as you keep creative control.

  9. Damn, ya'll got me good. I was already to leave a nasty ass comment about why I will have to discontinue reading this blog, then I saw other comments saying April Fool's Day. How funny, I get fooled online.

  10. My Bullshit-O-Meter went berzerk right after that "Chris Brown and Rihanna" line. lol
    Nice try, though.

  11. That's real fucked up. I'm gullible. Y'all can't be doing me like that.

  12. I think I threw up a little...

  13. I was stuck on BET having a "stable of blogs"..

  14. I almost fell out my chair when I read about the rihanna. I was the fool for a while.