Jay-Z has been on quite a roll this past week. Fresh from his appearance on Real Time With Bill Maher on Friday, this weekend a new ad for the highly anticipated (and recently leaked) Blueprint 3 album dropped online, sponsored by online music engine Rhapsody and MTV. The partnership includes three TV spots, the album being available for fans to listen to for free two weeks before its release, and an early release date (September 8th) that includes two exclusive bonus tracks. Also, this morning, Jay held court at Madison Square Garden, announcing a September 11th benefit concert that will fund the New York Police and Fire Widows and Childrens' Charity. Tickets will be a flat rate of $50 and will go on sale at noon on September 8th. The commercial, which is pretty dope, is below, with the press conference clip after the bounce. Kudos to Jay for giving back.