Sometimes you don't need much to get the point across. All that singer/part-time tattooist Purple Ferdinand needed was a furry pink shrug, a ukulele and a hypnotizing stare, and bam! instant riveting video. Okay, there is more to it than the whole Kate Hudson as Penny Lane in Almost Famous look she's sporting, because she is singing a song here, and her single "Birds" is a sweet and romantic little number that proves that there is more to the UK's latest export than meets the eye. I know she sounds like kinfolk to Lianne La Havas' here with this hum-worthy tune, but I'm betting there is more bark to the bite and possibly a different side of her will emerge when Purple's EP Dragonfly will take flight on June 23rd.