BJ The Chicago Kid and ScHoolboy Q first established their chemistry on the single "Studio." Their partnership resulted in a GRAMMY nod for Best Rap/Sung Collaboration, so if it ain't broke don't fix it. The duo are back at it again on BJ's latest single "It's True" — originally included on BJ's November gift to his fans, The M.A.F.E. Project, which also featured the Aaliyah tribute track "One In A Million" — which is a series of cautionary tales about gang violence. The track, mixed with soul and screwed vocals, boasts the chorus of "Yeah n***a it's true / Cool n***s die too" after every story. Definitely a timely release, the video, directed by Verluxe and BJ, features shots of people in Chicago neighborhoods and even highlights landmarks like Harold's Chicken. Don't miss the scene where ScHoolboy Q actually fries some chicken and shares his bucket with BJ and others in front of the establishment.
The most poignant moment comes at the end when BJ asks listeners to remember tho ones they lost. We hear murmurs of hundreds of names who have fallen as BJ calls them all guardian angels. The video ends with additional shots of the many faces of Chicago and BJ spray painting "It's True" on a boarded house. While we wait for BJ's album to drop in 2015, you can purchase "It's True" now on iTunes and watch the Chicago singer and ScHoolboy Q make magic again in "It's True."